Hello Lovett Lovers,

We are so delighted to let you in on our exciting new chapter...

Rachel Lovett, our wonderful founder and designer, who has shaped this brand with creativity, care, and unmistakable sparkle for nearly fifteen years, is stepping into her new role as our Design Consultant. Her spirit, eye, and love of vintage-inspired jewellery will very much remain part of the Lovett & Co. story.

A heartfelt congratulations to Rachel Hall, our steadfast Head of Marketing and Sales, who continues to be such a solid rock for the brand as she enters her 8th year with us.

And now, hello — I’m Kelsey. It is such a pleasure to officially introduce myself as the new custodian of Lovett & Co.

Rachel Hall (Head of Marketing and Sales), Kelsey Savin (Custodian and Creative Director), Rachel Lovett (Founder and Design Consultant)

I’m a lifelong lover of beautiful, shiny things, a devoted admirer of 1920s glamour, and someone who has always believed in the joy of dressing up. My background began in fashion, with earlier chapters in styling and social media, before I moved into luxury brand and growth strategy, working with many incredible brands.

After years in the consulting world, I found myself wanting to pour my energy into nurturing one beautiful brand - something with soul, story, and sparkle that resonated with me. I then discovered Lovett & Co...

What drew me in immediately was the storytelling potential of the brand. There is so much richness to explore across the 1920s, 30s, 40s, and 50s - eras of elegance, playfulness, glamour, and transformation. Lovett & Co. has always offered more than jewellery; it offers a little escape, a sense of occasion, and the joy of becoming just a touch more fabulous.

A little about me: my mother says I came out of the womb fabulous and in search of ways to dress up - usually in her pashminas, costume jewellery, or my beloved princess dress (see below). As I got older, that love of glamour evolved through classic cinema, vintage style, and pop culture influences. My 21st birthday was, naturally, a Great Gatsby soirée.

So it feels rather fitting to now be stepping into Lovett & Co.

Some of my favourite pieces are the tassel earrings and the filigree long drops — and I must confess, there are already quite a few pieces from the new collection launching in September that have completely stolen my heart, and hope they resonate with you too!

I love seeing our wonderful customers wearing and sharing their Lovett & Co. pieces, especially across Instagram. There is something very special about seeing this jewellery come to life through all of you - thank you.

Having moved from Australia to do my Master's degree at London College of Fashion six years ago, London is now my permanent base. Whilst our operations will remain in Brighton, should you ever find yourself near Fulham Pier (London) please do pop by Lighthouse Social for a coffee and a hello. 

Most of all, we, as a team, are genuinely excited about evolving Lovett & Co. into an even more enchanting world - one filled with beauty, creativity, nostalgia, and sparkle.

Thank you for being part of the Lovett & Co. community. We can’t wait to meet more of you, hear your stories, and continue building this beautiful brand together. We are so excited to hear your feedback on our new collection launching in September too - we will give those signed up to our newsletter a sneak preview. 

With love and sparkle,

Kelsey
Brand Custodian & Creative Director, Lovett & Co.

We'd love to hear from you if you have any thoughts about our next chapter. One of the first projects is to make our website more customer-friendly - watch this space!

Please head to our latest form to let us know!